Q: Do you have any recent articles you recommend about adding value to programs, things that help justify price and value?A: This is a great question: The most highly rated value-added service is convenience, followed by good customer service. The two are closely related.Here is..
Questions
Jordan Kivley
Recent Posts
Q: I work with Continuing Education at a University and we coordinate and handle registrations and other conference services. I am currently working on a per person rate for our services (currently charging a % of expenses) and wondered if you have guidelines for Continuing..
Q: We would like to add a drop down during registration which asks, “how did you hear about us?” I’m wondering “what” questions we should ask? Is there any data or recommendations for this? I know we would want to make it simple. Can you let me know if there is any format..
Q: I understand the philosophy with course pricing ending in 5's & 9's as well as the price break points. What I have been asked to provide is any examples of a community program within a blue collar working community who used LERN pricing principals in raising prices and had a..
Q: Does LERN have documentation that includes tips for marketing your online programs internationally and International Marketing in general?A: Going forward, you will want to devise strategies for collecting email addresses from potential customers. Here is one way to do this:..
Q: Redmond Parks and Recreation is doing research about the percentage split for recreation contract instructors. We’d like to know what LERN now recommends, and what trends you are seeing in this area of programming.
Q: We've never really calculated our "cost of doing business" and I need to provide a formula and calculation for our new Director. Would you be kind enough to direct me to a formula or template for calculating this. My inclination is to calculate all of our annual expenses:..
Q: I'm writing to find out some data for some research I'm conducting. Nationwide when community college's publish classes in their course catalog. On average what % of the classes are typically cancelled? Also do you have regional averages for this figure as well? Thank youA: ..
Q: Quick question we are currently looking at pricing an open enrollment 10 week class on entrepreneurship. So we are wondering at 199.00 what is the next level or price break lern recommends?
Q: Do any Continuing Education programs that are nontraditional noncredit offerings, place a “disclaimer” or notice that the classes aren’t eligible for Financial Aid?