Q: I just read in the LERN Marketing Recreation brochure that you had ideas on discounts and incentives for participation in programs. I would love to hear ideas that you recommend!
Questions
Q: We are considering offering various discounts to our customers and would like to know whether LERN has any best practices or benchmarks that would be helpful to us. Specifically, we are considering the following:· Register early (by a specific date) to receive a discount..
Q: We do weekly seminars and have never offered a discount but would like to start offering to the following groups:1.) Veterans2.) alumni3.) groups of three or more registrantsThe question is, we take registrations online, over the phone and by mail. How do we have the discount..
Q: Does LERN have any research on what percent discount is most effective in getting people to act? Example: 5%, 10%, 15%, 20%, 25%. A: The key to setting discounts is to make sure that the value of the discount is sufficient to increase response and not too high that it reduces..