Questions

Marketing Approaches

Apr 3, 2019 2:58:39 AM
by Jordan Kivley |

Q: Brookdale offers both Career Training/Professional Development and Lifelong Learning courses. We mail approximately 40,000 course catalogs to postal patron carrier routes with the highest concentration of customers/students. Our challenge is to increase awareness and generate..

Program Analysis

Nov 10, 2018 1:52:07 AM
by Jordan Kivley |

Q: Like most Recreation marketing departments, I put out a marketing report to our Board of Commissioners every month. I would love to come up with a neat dashboard to show measurement of our accomplishments & ROI but, I don't even know where to begin. We are a small marketing..

Social Marketing Deals

Jun 20, 2018 2:19:15 AM
by Jordan Kivley |
Q: How successful have other community colleges been with social marketing deals like Groupon and/or Living Social?A: I’ve had a few members ask me about this, I don’t know any who are using them but I do have some info to share with you.Last fall, both the yoga studio where I..

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