Q: We are revising some timelines for our quarterly guide distribution and was curious if LERN has any recommendations on the amount of lead time in advance of your first course customers should have the guide in their mailboxes?A: Here is the recommended timetable: 7 weeks out..
Questions
Jordan Kivley
Recent Posts
Q: Do you know or have benchmarks we could refer to when we look at all the Google Analytics data? For example is having a student on the web page for 3 minutes good or bad? We do have some history we can look at but I wondered if there something else we could compare all this..
Q: We are interested in finding information about discarding exam questions. Do you have any information about this? What kind of benchmarks should we be looking for?A: I have attached a link to a website that gives very detailed information on how to determine whether questions..
Q: Can LERN assist with a brief checklist of how to strategically introduce our community college to new employers who come locate to our area. i.e. Basically, how we can quickly get our foot in the door, gain name personal name recognition, and gain recognition of our community..
Q: I have a question regarding the calculation of repeat rate. If I want to compare our repeat rate to LERN’s benchmark for repeat rate, should it be calculated on a term by term basis or year to year or longer?A: You can actually do it both ways. If you want to know what a..
Q: Can LERN assist with the following information for community education program?1.) what % of classes in the catalogue should be a new offering2.) a good percentage of total number of classes offered vs held. A: Here are the LERN benchmarks for CE classes:Overall Cancellation..
Q: I am looking at class survey results and am wondering if there is a benchmark for the percent of surveys that we need back in order for the results to be reliable.A: If you have 400 responses, your data will have a margin of error of 5%.Let's say, however, that you have only..
Q: I am looking for some information for LERN to share with our University Relations department about our Youth Catalog. They do not agree with my decision to market my youth classes to the youth and not the parent. I have made this decision based on LERN recommendations (and..
Q: Do you have definitions for direct and indirect costs? ThanksA: Here is how LERN defines direct and indirect costs:Direct costs include the costs of promotion and production for a course or for your total program, depending upon what you are analyzing. These two expenses are..
Q: Can you send me the “guarantee” wording you would recommend we include in our marketing?A: LERN recommends that you offer a money-back guarantee for your courses. Here is some sample wording:We guarantee your satisfaction with our courses. If you are not satisfied, you may..