Q: We are interested in any recommendations on how to handle instructor pay when a class is offered to both credit and non-credit students (in the same class taught by the same instructor at the same time). Credit instructors are generally paid at a much higher rate than the..
Questions
Jordan Kivley
Recent Posts
Q: I’m looking for inspiration. When we design our catalog cover we usually think of a tag line that we want to use and then find pictures or art work that supports it. We recently found out that the college has a “message” and all marketing material should be in line with that...
Q: On the topic of 1 photo on the cover, could you point me towards the data on that?I’m very interested in the details on that.
Q: I wanted to touch base with you or one of your colleagues regarding our interest in pursuing outside organizations to submit either sponsorships and get recognition in our catalog or purchase an ad. What is the difference and the associated ramifications?A: Thank you for your..
Q: Our department needs clarification on when it is appropriate to make a class “dead.”It was my understanding that when a course is not advertised and there are no enrollments, then we can make the class dead instead of cancelling it which does not impact our cancellation rates.
Q: Can LERN provide any data regarding the success of CE programs that have their own marketing person as opposed to having to utilize the marketing department of the colleges central administration?A: We do not have hard data on this question. However, generally we know that..
Q: We are working on pricing and price breaks for our courses but some of them include books. Should the cost of the book be listed as a separate fee or should we include the cost of the book in the course fee and forego the price break?A: Typically, it is best to include the..
Q: We are interested in the Summer Camp information being presented at the LERN Annual Conference however, we are unable to attend this year. What we are looking for is any information regarding setting up a technical summer camp for Middle School kids. Does LERN have any member..
Q: We are going to start measuring our return customer rate. I looked through my LERN materials to find out how you recommend we measure it. I found it and it's based on going 1 year back.What's the rationale for going back 1 year rather than say 2 or 3 years back?
Q: I am looking for information on the best practices when using QR codes and which QR software / online manager is recommended. Any information you could provide would be appreciated. I perused the member lernclub website but did not find anything specific to QR codes. A: I use..