Q: I am looking for information on the best practices when using QR codes and which QR software / online manager is recommended. Any information you could provide would be appreciated. I perused the member lernclub website but did not find anything specific to QR codes.
A: I use qrcode.kaywa.com to generate QR codes. It's free and really easy to use.
Here are some ways programs use QR codes:
1) Easy access to our Facebook and Twitter pages.
2) Showcase a YouTube video from cooking classes or other type of demonstration.
3) Next to most popular classes in catalog to provide quick and easy access to registration.
4) Redirect people to your mobile optimized website.
5) Connect to a comprehensive instructor bio.
6) Access internal maps of your building.
7) Link to dated grid schedule of classes.
Here are some other tips/best practices that may be helpful:
1) Tell how to scan / how or where to get scanner
2) Send to mobile optimized page
3) Plan QR Code campaign in area with mobile coverage
4) Add value for consumers
5) Track traffic to QR code landing page
6) Be inventive with QR Code promotions, make fun
7) Test, test, test before implementation
8) Keep QR code promotions up-to-date
Questions
QR Codes
May 23, 2018 12:51:38 AM
by
Jordan Kivley
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