Questions

Jordan Kivley

Recent Posts

Classes Held Aside For Online Registration

Feb 14, 2019 4:06:05 AM
by Jordan Kivley |
Q: Regarding 'online registration', what is the recommended percentage of classes held aside for online registering?  Is there a formula to use to figure this out per class or is it a total used across the board? A: LERN does not recommend holding space aside for online..

Suggested Brochure Mailing

Feb 14, 2019 4:00:26 AM
by Jordan Kivley |
Q: we are contemplating combining the Fall Brochure and the Winter Brochure. We typically send the Fall Brochure out in mid-August for the week after Labor Day Registration Fair and the Winter Brochure out mid-December before Winter Break for the first week of January..

Percentage of Budget Used For Promotions

Feb 14, 2019 3:55:05 AM
by Jordan Kivley |
Q

Data Collection

Feb 9, 2019 2:06:17 AM
by Jordan Kivley |
Q: We are working on our data collection. Do you have any good global lists for occupations and job titles that we could borrow?A: The best resource is probably the North American Industrial Classification System. The North American Industry Classification System (NAICS,..

Discount Benchmarks

Feb 9, 2019 1:56:15 AM
by Jordan Kivley |

Q: We are considering offering various discounts to our customers and would like to know whether LERN has any best practices or benchmarks that would be helpful to us. Specifically, we are considering the following:·         Register early (by a specific date) to receive a discount..

How Long Inactive Learners Are Kept On Mailing List

Feb 9, 2019 1:54:55 AM
by Jordan Kivley |

Q: I don't know if there is any type of Continuing Education standard, but I have a question regarding the length of time that an inactive learner should remain on a mailing list.Our mailing list has grown quite a lot in the last couple years, and when I go to analyze the data..

Brochure Ratios

Feb 9, 2019 1:50:20 AM
by Jordan Kivley |
Q: I have a question regarding brochure ratio for our Community Education program. Could you direct it to someone that could help answer the question. We mail out 48000 brochures each session and our enrollment numbers each time is usually around 3500 to 4000. Is the ratio of 13..

Postcard Mailings

Feb 9, 2019 1:48:32 AM
by Jordan Kivley |

Q: We are looking for a way to send out mailings (postcards) to a demographic of people in the Spokane area. Please advise us what LERN suggests – best way to do that, and what kind of assistance LERN can give us. We may have to purchase a listserv? Does LERN have a..

Brochure Advantages

Nov 10, 2018 2:16:12 AM
by Jordan Kivley |

Q: Here at Long Beach City College/Community Ed we have not printed a schedule/catalog in a few years. We know that LERN’s position is that print catalogs are a best practice. We are looking for information or data that supports that we should print and mail out catalogs. Would..

Contract Training Assistant Salary

Nov 10, 2018 1:57:57 AM
by Jordan Kivley |
Q: We are seeking information on salary and title for a Contract Training Assistant.We are about to hire someone that will be doing everything from registration to marketing to sales. The only thing this new position will not do is the budget. We would like to know what..

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