Questions

Jordan Kivley

Recent Posts

Summer Camp Campaign

Apr 3, 2019 2:59:59 AM
by Jordan Kivley |

Q: We are in the process of developing a brand new summer camp series for youth and would like some input on marketing the camps. We plan to send a mailer to Baby Boomers but should we also send out a postcard or small brochure to the rest of our customers? Any input would be..

Marketing Approaches

Apr 3, 2019 2:58:39 AM
by Jordan Kivley |

Q: Brookdale offers both Career Training/Professional Development and Lifelong Learning courses. We mail approximately 40,000 course catalogs to postal patron carrier routes with the highest concentration of customers/students. Our challenge is to increase awareness and generate..

Child Abuse Policies and Procedures

Feb 20, 2019 5:42:25 PM
by Jordan Kivley |

Q: I’m searching for some information. Do any of your LERN members have policies/procedures in place to deal with the issue of child abuse? With recent developments at Penn State, I’ve been asked to see what other educational programs that work with children have in place...if..

Ad Sales

Feb 20, 2019 5:40:36 PM
by Jordan Kivley |

Q: Where does LERN stand on selling ads to community businesses into our Con Ed brochure?

Last Minute Registrations

Feb 20, 2019 5:39:04 PM
by Jordan Kivley |

Q: We are looking for some direction on how to handle last minute registrations. We seem to have quite a few just before a course begins.

Course Limits

Feb 20, 2019 5:37:52 PM
by Jordan Kivley |

Q: I am wondering if there is any information that LERN has gathered about showing the number of seats available for a class vs. not showing that information.

Success of Combined Catalog VS Separate Catalogs

Feb 20, 2019 5:36:18 PM
by Jordan Kivley |

Q: Do CE programs have more success with a combined catalog (enrichment and career) or separate catalogs?

Percentage of Budget Spent On Staff Salaries

Feb 14, 2019 4:21:16 AM
by Jordan Kivley |

Q: Reorganization: Just as many Community Colleges, our Programmers do it all and I really want documentation and support for changing things to LERN’s structure: Operations, Programmers, Sales & Marketing. We are trying to reorganize and I would like as much support for this as..

Minimum Enrollment To Meet Break Even Point

Feb 14, 2019 4:17:37 AM
by Jordan Kivley |

Q: If a class is slightly short of minimum enrollment needed to break even, do you think it is better for the image of the department to cancel the class OR do think it is acceptable to implement any of the following methods that will allow a reduction in expenses to meet that..

Changing Course Descriptions And Titles

Feb 14, 2019 4:11:05 AM
by Jordan Kivley |
Q: I’m working on our spring brochure and need your help.  We have tried some classes with different titles/descriptions and we’re not making enrollment.  Any suggestions will be appreciated.A: Have you reviewed the course evaluations to look for buzzwords and features that..

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