Q: We experience extensive lost staff productivity and customer dissatisfaction due to awaiting refunds from non-credit card transactions. Due to this, I'm strongly considering a credit card or P.O. only policy. I'd appreciate your team's thoughts on pros/cons and an..
Questions
Jordan Kivley
Recent Posts
Q: What is average industry response rate for a university continued education house mail list? Also, what is expected response rate for purchased mailing list of residences / businesses in best carrier routes? A: This is a question that LERN receives regularly. The response..
Q: Does LERN have any benchmarks or data that suggests industry averages instructor fees out in the markets? What is the typical range for instructor fees one should expect to pay?A: The way that LERN recommends looking at instructor compensation is as part of the overall..
Q: We are putting together a Speaker Series (3 speakers – April, May & June). The theme will be Innovation but we anticipate the theme will change each year. We need a name for the series that we can continue each year and then just add the topic as a sub-line. This is a joint..
Q: Can LERN share documentation on sending multiple mailings to our customers?A: LERN recommends that you send multiple mailings in order to improve your response rates and increase registrations. Typically, we suggest a second mailing to best customers about two weeks after..
Q: I am wondering if LERN has a template available for an instructor contract or agreement?A: We have samples of several instructor contracts. I've uploaded around 60 instructor contracts from various members to a file on a site called Dropbox. This site lets me send you a link..
Q: I have a question for you please. Previously, we have mailed catalogs out:Winter/spring in late December/early January with January Information SessionsSame winter/spring (with winter dates greyed out) early MarchSummer in late April/early MayFall mid-AugustWe are looking at..
Q: I have a question for you. I'm not sure if I should precede our website address (in print or when saying it to someone) with www or not. How do you know when it is safe to leave it off? Some computers will get you there only with it; others get you there fine without it. How..
Q: The article states that C.E. units are creating their own credit programs; do these units seek approval/accreditation for their credit programs the same way as the academic units? In other words, do they have a Board of Regents that grants them permission? How does this play..
Q: The City of Cerritos is interested in revamping our Teen programming and would like to know if LERN is aware of any current or popular trends. More specifically, we are debating whether we should rename our Teens section in our brochure to be "Tweens." The majority of our..