In addition to running an awesome lifelong learning program, you're recruiting instructors, developing new courses, marketing your existing courses, and trying to generate as much revenue as you can.
UGotclass is on your team! We develop stellar courses and certificates (and recruit expert instructors) for you to add to your program. Since you get to keep half of the course fee, UGotClass courses are a great way to boost your department's income without adding to your staff's workload and increasing your development costs. All you need to do is promote!
We know advertising can be expensive, and we want you to succeed. In addition to putting UGotClass courses in your print pieces, here are 5 great ways that you can advertise these courses - for FREE! The best part? Each one will take you less than 10 minutes to set up.
Your Email Signature
Your closing message in your emails is a prime location to plug upcoming events. After your name, title, and contact information, you can add in a few quick links to entice the recipient to check out some other things on your site. You can even use different signatures for different groups of people. Link to the part of your website where you list UGotClass courses, or send them to your UGotClass Custom Weblink.
For prospective students or Local Business Leaders:
Your Name
Your Title
Organization and Department Name
Don't have time to commit to a class? Check out our upcoming online courses.
Download our Spring/Summer 2017 Schedule
Your Staff Newsletter
Does your organization send a newsletter or email blast to ALL faculty and staff regularly? There are a lot of people outside of your department who might not even know that you also offer online trainings. Ask if you can include a paragraph in an upcoming addition! If you need copy, feel free to take the paragraph below.
Need to learn something new, but too busy to go to classes? [Your Department Name] has several online continuing education courses starting next week. Your online course will last 4 weeks, but there's no specific time you need to log in. Most students spend about 4 hours/week with the materials and leave the classroom ready to put their knowledge to use! You can find more information by [visiting URL or calling department number].
Social Media
Does your department have any social media pages? With post scheduling built in to Facebook and available on other free software, you can plan out all your posts for the month in one day! Choose 5 popular UGotClass courses, download a stock image for each one, then schedule your posts!
Email Blasts
You're already sending out email blasts about your Face-to-Face offerings. Include a UGotClass course or two in your next edition! If you don't want to pick specific courses, then just list that you offer online courses.
Target Cancelled Courses
When you have to cancel a Face-to-Face course, consider including information about an online alternative. Students who had signed up for your Face-to-Face entrepreneur workshop might be interested in taking UGotClass's The Business Plan or Entrepreneur Boot Camp. You can apply the fee they already paid towards the UGotClass course - that's one less refund for you to issue! You keep the student happy, and your program doesn't mess out on a registration.
info@ugotclass.org