A program's unique selling proposition is a key part of that program's value. Here's a two-minute video on determining and utilizing your program's unique selling proposition from Greg Marsello, LERN's Vice President for Organizational Development.
Value creation is always a top priority for lifelong learning programs. The LERN team is gearing up for the 2014 LERN Annual Conference in Orlando where they will provide you with the latest tools and techniques for just that.
During one of Marsello's new sessions, Value Creation: 10 Strategies, you will:
- Discover ways to increase the worth of your products and services
- Learn how best to up your organization's Return on Investment
- Identify new ways to boost the value of your organization overall
Check out this year's exciting line up on our conference page — more than 30 brand new sessions have been added to the agenda — or register now!
Join us for the most exciting week in lifelong learning, Nov. 21-23, at the Walt Disney World Dolphin in Orlando, Florida!
Interested in hearing more from Marsello? Check out his report on business intelligence.

